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An iconic wardrobe staple; jeans are one of the things we wear the most but finding the right pair can
be hard! Our Denim Style Guide is here to help you decide! Click on each style below for essential
information on each of our core styles, covering everything from sizing and fit to fabric and features.

Fit and flatter Fit and flatter

Tailored pocket placement adjusted
to flatter every shape & bum!
Increased button overlap and
careful button placement reduce
pulling and ensure comfort.

Special safety stitch feature
to improve seam strength &
maintain neat seam lines.

Stretchy fabrics provide
ultimate comfort & fit without
losing their shape.

Boyfriend Shop Boyfriend Jeans Boyfriend

Want a more casual fit? Our boyfriend jeans
are loosely tapered to offer a relaxed fit &
ultimate comfort.

Boyfriend Style Tips
Straight Leg Shopb Straight Leg Jeans Straight Leg

The perfect everyday jean - our straightcut
jeans have an even fit from hip to ankle.
Also available in Pear Cut.

Straight Leg Style Tips
Skinny Shop Skinny Jeans Skinny

Ultra -stretchy, ultra-stylish! Our ultrastretch skinny
jeans offer all day style with a super narrow fit and
flattering comfort. Also available in Pear Cut.

Skinny Jeans Style Tips
Jeggings image Shop Jeggings Jeggings image

A wardrobe essential; our jeggings offer a snug fit for
everyday wear and with no zips or buttons there’s no fuss!
Also available in Pear Cut.

Jeggings Style Tips
Bootcut image Shop Bootcut Jeans Bootcut image

Easy to wear and always flattering –
our bootcut jeans offer a snug fit through the
hips and thigh, with a flare from the knee.
Also available in Pear Cut.

Bootcut Style Tips
Stickyfooter Shop Boyfriend Jeans Straight Leg Jeans Shop Skinny Jeans Shop Jeggings Shop Bootcut Jeans Shop Pear Fit Shape Stickyfooter